Rockets x Whataburger
Retail Design & Branding
OVERVIEW
Rockets × Whataburger... Always Clutch
In the fast-paced world of basketball and everyday life, you need reliable support – whether it's a clutch shot in the final seconds of a game or a late-night craving for your favorite burger. Whataburger and the Houston Rockets are both iconic pillars for Houston fans, always clutch when you need them most.
APPROACH
Rockets x Whataburger merges both brands' iconic elements, blending Whataburger’s bold orange and white with the Rockets’ iconic "ketchup and mustard" color combo. The design will celebrate Houston’s sports legacy with nostalgic touches, like classic logos, while adding modern, high-energy graphics that symbolize both the team’s history and Whataburger's Texas roots. This fun, colorful partnership honors the past while looking forward to an exciting future for both brands.
